Goodstart was founded on a vision of giving children the best possible start in life through access to quality early learning.

As a social enterprise, Goodstart is a not-for-profit organisation that operates with strong business disciplines. We reinvest operating surpluses in our network, our people and our purpose - for the benefit of every child and their early learning.

Every day 13,500 Goodstart staff support over 60,000 families and the 71,500 children that attend our 643 childcare centres nation-wide.

Our vision is for Australia’s children to have the best possible start in life.

Our purpose is to ensure children have the learning, development and wellbeing outcomes they need for school and life.

We’re driven by three guiding principles:

Children are central to everything we do
Families are our primary partner
Being a valued part of each unique community

Serpentine Child Care